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Hearsay Social Powers CORT on Social Media

Leading Provider of Home and Office Furniture Selects Hearsay Social to Achieve Social Marketing Success on Facebook, LinkedIn, Twitter, and Google+

May 4, 2012 San Francisco, CA CORT, a Berkshire Hathaway company and the only national furniture rental provider, and Hearsay Social, provider of the leading enterprise social marketing platform, today announced that CORT has selected Hearsay Social to power their social marketing success. Supporting today’s announcement, Hearsay Social CEO will be attending the 2012 Berkshire Hathaway Annual Shareholders Meeting on Saturday, May 5th in downtown Omaha, Nebraska.

CORT has chosen Hearsay Social to enable its furniture rental centers to build relationships and share information on social networks. Hearsay Social enables enterprises such as CORT to engage with their customers via social media at every level of the organization–from brand to region to local stores, agents, or employees.

CORT offers its clients a wide array of services, including rental furniture, market orientation tours and other destination services to assist relocating employees, and a global network of furniture rental partners in more than 60 countries. CORT enables its clients to effectively organize project teams, manage assets, develop business continuity strategies, and offer relocation packages to support renters. CORT’s offerings are also specifically tailored to meet the corporate and individual needs of clients from all industries and of all sizes.

We selected Hearsay Social after a rigorous selection process, and they are clearly the leader in ease-of use, brand monitoring, and social marketing for retail,” said Nic Cauwe, Director of Online Strategy at CORT. “Our users’ feedback has been very positive, and we plan to use Hearsay Social to provide our customers with superior service and engagement.”

CORT is taking full advantage of the award-winning Hearsay Social platform for brand protection as well as business results across every major social network at every level of the organization, from the corporate brand to regional managers to local representatives. Hearsay Social has rolled out to all U.S.-based locations to help them deepen customer relationships across Facebook, LinkedIn, Twitter, and Google+.

“We are delighted to be selected by CORT to power their social marketing success,” said Hearsay Social CEO Clara Shih. “CORT is clearly a leader in adopting social media to deepen their customer relationships.”

About the Hearsay Social Platform

The Hearsay Social platform delivers enterprise-class scale, reliability, security, and complete compliance for enterprises on social media. Today, tens of thousands of advisors, agents, local representatives, and franchisees rely on the Hearsay Social platform to engage in compliant social conversations with over five million customers. The Hearsay Social platform is the only comprehensive platform that both protects and empowers on every social network and at every level of the organization, from firm to business unit to individual employee.

Hearsay Social Campaign Management and Page Management now includes Hearsay Social for Facebook Pages Brand Timeline for scheduling and publishing posts and cover photos, pinning and starring, and distributing campaigns across firm, business unit, and individual employee profiles, business pages, and timelines

Hearsay Social CRM for deepening customer relationships

Hearsay Social Analytics to roll-up metrics across all firm and employee profiles

Hearsay Social Compliance Module for FINRA/SEC compliance and infraction monitoring, brand protection, and Rogue Page Finder

Hearsay Social Enterprise Architecture including enterprise scale, LDAP integration, and single sign-on

About Hearsay Social

The world’s largest companies, including Northwestern Mutual, Thrivent Financial, State Farm, Farmers Group, and 24 Hour Fitness, use Hearsay Social’s award-winning technology platform to achieve regulatory compliance, build stronger customer relationships, and bolster their brand across all the major social networks, including Facebook, Twitter, LinkedIn, and Google+. Hearsay Social, a SIFMA strategic partner, has raised $21M from Sequoia Capital, NEA, and top executives from Twitter, Facebook, LinkedIn, Google, and YouTube, and is headquartered in Silicon Valley with offices in New York and Ohio.

Hearsay Social Blog: hearsaysocial.com/blog
Facebook: facebook.com/hearsaysocial
Twitter: @HearsaySocial
LinkedIn: linkedin.com/company/hearsay-social
Google+: plus.google.com/106448408037721525562 

About CORT

For the past 40 years, CORT has been a leading provider of home and office furniture for more than 80 percent of Fortune 500 companies and the U.S. Government. CORT is a Berkshire Hathaway company and is now bringing its proven standard of excellence to thousands of students and parents with solutions tailored to their unique needs. Rental furniture can be delivered or removed “on-demand,” ensuring students maintain the highest quality living standards with the least hassle and no hidden costs involved for parents. For more information about CORT, please visit www.cort.com.

Press inquiries

Stephanie Gnibus
408.776.9727
pr@hearsaysocial.com

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