| BY RONNY KERR | CATEGORIES: Innovation

Hearsay Social CEO Clara Shih honored with AWNY “Changing the Game” award

On behalf of our company, industry, customers and partners, I am excited and proud to announce that Hearsay Social CEO Clara Shih was named a winner of this year’s “Changing the Game” Award from Advertising Women of New York (AWNY).

Following her remarks on innovation on a panel led by Bloomberg Businessweek Senior Editor Diane Brady, Clara was formally recognized this afternoon in front of a sold-out audience of over 600 industry leaders from BBDO, Universal McCann, Leo Burnett, Facebook, LinkedIn, as well as some of the largest global brands.

Founded in 1912, AWNY is a women’s association in the communications industry made up of over 1,500 influential women and men representing the advertising, marketing, media, promotion, and public relations fields.

“Clara embodies all of the characteristics we value,” said Susan Aminoff, Event Chair for the 2012 AWNY Changing the Game Awards. “She is a visionary and an outstanding leader who built Hearsay Social to empower organizations on social media. She profoundly changed how companies market to consumers.”

The prestigious award recognizes “women within the industry who are true catalysts of innovation—fearlessly making bold moves and reinventing the rules of marketing to transform their brands, their organizations and those of their clients.” Clara won in the “No Apologies” category, whose recipients were selected by an esteemed independent judging panel based on their ability to create entirely new business models or develop new market opportunities.

Almost 600 people are attending today’s sold out Changing the Game Awards Luncheon, but you can follow the hashtag #CTGA2012 on Twitter to see live tweets from the event.

A big congratulations to Clara and the other winners, including Beth Comstock (SVP/CMO, General Electric), Kirsten Evans (VP Marketing, Walmart), and Esther Lee (SVP Brand Marketing & Advertising, AT&T)!

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