Social bookmarking service AddThis, in celebration of its fifth birthday, published an awesome infographic that answers all these questions and more. Naturally, this isn’t the ultimate and final resource on social media sharing—will that ever exist?—but it’s definitely a start. Over the last five years, AddThis has tracked 1.2 billion users across 10 million domains in 70 languages, making for a mountain of data to work with.
Scroll through the infographic below for some incredible data – like, “We process more data in one week than the Hubble Telescope collected in its first 20 years.” Wow!
Back in May, our in-house data guru Greg Kroleski wrote a great article entitled “Avoiding the “cricket chirp” post: Three factors to optimize social media engagement,” which delves into the many nuances of sharing across multiple networks and for multiple audiences. For successful sharing, users must be mindful of the kind of content they’re sharing, the timing of their posts, and much more.
There’s always more data available on this subject, so check back here regularly for new insights.
Stay ahead of the curve with the leading enterprise social media marketing platform